When you’re running a business with an online presence, you have at least one business email account through which clients can reach you. In a lot of cases, business owners end up with a few business email accounts, and a few personal email accounts (because you got a Yahoo account in the 90s, a Hotmail account in the early 2000s, and a Gmail account in 2010, probably).
So, what you end up with is a bunch of email clients and inboxes that you have to check on a daily basis. Needless to say, this gets tiring and time-consuming. A great way to tidy up your inboxes is to redirect your business emails to a personal inbox so that everything is neatly stored in one place. The easiest way to do this is to use an email forwarding service, like ForwardMX.
How Can an Email Forwarding Service Help You?
Email forwarding, also known as email redirecting or email aliases, is a service that facilitates the resending (forwarding) of emails from one account to another. When you’re dealing with multiple email accounts, email forwarding can help you receive all your emails in one place.
The thing is, for every website or business that you’re running, you’ll need to have at least one email address that uses your website’s domain. Having an email address that corresponds to your domain/business, like [email protected], makes you look professional to potential clients. You can’t really get away with using a personal email or a Gmail account in the business world, unless you're using ForwardMX to allow you to use Gmail with a custom domain.
However, that doesn’t mean that you have to have separate inboxes and use multiple email clients for each account. All you need are multiple email aliases.
Redirecting Email Aliases to Your Personal Inbox
Let’s say you have a business website. On that website, you have several types of contact emails, depending on what customers need. So you’d have [email protected], [email protected], [email protected], and so on, where yourdomain is your site’s domain name.
Assuming emails sent to at least one of these addresses are meant to reach you, it’s still an unnecessary hassle to set up an email client for it, open multiple inboxes on a regular basis, and so on. Instead, you can just have these email addresses exist as aliases, a sort of “dummy” email addresses, which only exists on (digital) paper, so to speak. They don’t have mailboxes. The emails that get sent to these addresses will be forwarded to your own personal, pre-existing inbox.
The Perks of Using an Email Forwarding Service
While some hosts may offer free email forwarding, this feature is usually limited. For one, you’ll have a limited number of email aliases. For another - and this is quite important - if you move to a new web host, perhaps because you’re seeking faster speeds or higher uptime, you’ll lose your email forwarding perks. The alternative then becomes getting one of those fullstack email solutions, but those can get pricey and may include a lot of functions you don’t actually (and never will) need.
Using an email forwarding service allows you to change everything you want - domains, aliases, web hosts - and still be able to receive the perks of receiving all your business emails in the comfort of your personal email. You’ll never need to change the email client you like, and email forwarding will never be affected by which services you choose to use.